Creativity And You


95 percent of what we know about the brain, we have learned in the last 20 years. So, your beliefs about creativity were probably shaped by faulty information.

For instance, many believe that only special, talented people are creative - and you have to be born that way.

Wrong.

The notion that geniuses such as Shakespeare, Picasso and Mozart were `gifted' is a myth, according to a recent study at Exeter University. Researchers examined outstanding performances in the arts, mathematics and sports, to find out if "the widespread belief that to reach high levels of ability a person must possess an innate potential calledtalent."

This particular study concludes that excellence is determined by five key elements:

  • opportunities

  • encouragement

  • training

  • motivation

  • practice (this one, most of all)

The research also indicates that few showed early signs of promise prior to parental encouragement, and no one reached high levels of achievement in their field without devoting thousands of hours of serious training. Consider Mozart who trained for 16 years before he produced an cknowledgedmasterwork.

Let me tell you a few more interesting facts about creativity:

- Research shows that everyone has creative abilities. The more training you have and the more diverse the training,the greater is your potential for creative output.

- Additionally, it has been shown that in creativity quantity equals quality. In fact, the longer the list of ideas, the higher the quality of the final solution. Typically, the highest quality ideas appear at the end of the list.

- The average adult thinks of three to six alternatives for any given situation. The average child thinks of 60.

- Creativity is an individual process. Traditional brainstorming has been proven ineffective because of fear of social disapproval.

- Groups are best for idea selection rather than idea generation.

All of this is interesting and enlightening but doesn't necessarily get to the root of the issue of creativity. I think there is one element even more important than the five mentioned above. Let me tell you a true story to illustrate what I think the prime factor in creativity is.

A New York publisher was concerned about the lack of creativity among his editorial and marketing staff. He hired psychologists to try to determine what differentiated the creative employees from the others. After a year of study, the psychologists discovered that there was only one difference between creative and non-creative employees: belief in their creativity. Creative employees believed they were creative, and the non-creative ones believed they were not.

So, you are creative, I guarantee it. All you have to do is believe me. Is that too much to ask?

Harry Hoover is managing principal of Hoover ink PR, http://www.hoover-ink.com. He has 26 years of experience in crafting and delivering bottom line messages that ensure success for serious businesses like Brent Dees Financial Planning, Duke Energy, Levolor, New World Mortgage, North Carolina Tourism, VELUX and Verbatim.


MORE RESOURCES:
RELATED ARTICLES
Codifying Creativity
Can we codify creativity? Within these few words are a number of principles that must be identified and resolved before we can really answer the question.The first question is, what is creativity? What are we trying to codify?One useful definition of creativity is that it is problem identification and idea generation.
Connect with Your Muse
Lately I've been discussing how to thrive as a creative artist by connecting with different things. I thought it might be helpful to begin this article with some distinctions.
Turning Obstacles Into Blessings
"Your capacity to be creatively alive in virtually all life circumstances will depend in large part upon the kind of attitude you choose for yourself."- Dr.
Overcoming Artists Block (part 2)
Once you are ready to start working again you will know itinstinctively. All artists go through periods of 'creative block' - it's normal, but after one such episode there are ways of stimulating ideas and getting the creative juices flowing again.
Creativity: Getting Out of the Box
Leadership, especially in times of change, depends increasingly on the ability of managers, professionals and even front line workers to think and do things differently. In other words, to get out of the box!So, how do we get out of the box especially when most people are comfortable staying with the tried and true rather than exploring and championing new ideas? Here are tips to jolt your mind and start thinking more creatively.
Dancing On Your Brain: The Cha-Cha Effect
My grandmother used to say that the secret to living a good life is maintaining a flexible spine and a flexible mind. Whether we're talking about joints or brains, there's just no room for rigidity.
Creativity Management - Overcoming Blocks
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.
7 Techniques to Supercharge your Creativity and Solve your Problems
Do you ever encounter problems, challenges or obstacles in your business? If you answered 'no,' then you can stop reading and continue to rake in the fortune you must be making. For the rest of us, the answer of course is 'yes.
Unleash Your Creativity and Think Your Way Out of the Box
The brain is a strange organ. It works in ways we don't yet understand and manages to create everything we see.
Learn A Life Skill TODAY!
Did you ever watch your grandma knitting?Wasn't it boring? Didn't it seem to take forever?Most of us live life in the fast lane.Who needs to buy balls of yarn, search for patterns and spend - heaven forbid - the next three months making a jumper, when we can buy one in the high street for next to nothing.
Courage and Creating
Doing anything creative often brings up fears, anxieties, insecurities. Courage may be defined as going ahead in spite of fear.
Mindfulness and Poetry: Delicious Word Awareness
Everyone's a poet.Of course, everyone's a critic, too! This means that there are plenty of opportunities to heighten our awareness of words and how we use them.
Creating and Living Your Ideal Legacy
A legacy is more than a gift that lives on after you. Certainly, a legacy is a contribution to humanity.
Business Innovation - Personal Creativity
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.
Revenge of the Sith - Creativity and Structure
The common belief is that lack of structure and randomness enhances creative output, whereas in truth, creativity is enhanced when it is organised, systematic and based on highly structured processes. This article will use Episode III of the Star Wars trilogy - Revenge of the Sith - to demonstrate that point.
How to be More Creative and Enhance Your Creativity
efore thinking about how to be more creative, let me begin point out some real barriers that some people seem to have when wanting to enhance creativity, have a think if any of these things are applicable to you and your life;1. Lack of time.
Recharge Your Battery
It was 4:15PM on a Thursday when I arrived at the hair salon to get my haircut. My hair appointment was at 5PM but I arrived there quite early.
Be Creative: 10 Easy Steps To Increase Your Confidence, Creativity and Cash In The Attention Economy
How can you be more creative? How can you turn creative ideas into cash. Want to be better at creative thinking?In Australia at the moment we are celebrating the Australian Innovation Festival.
3 Clever Creative Strategies!
I've got a confession to make..
Unlock Your Creative Secret Weapon
It seems like this week a ton of people have been asking me how they can become more creative. I even had one client jokingly accuse me of being in cahoots with the Devil in trade for my creativity.

Home | Articles Site Map