How To Co-Publish For Profits!
The Benefits of Co-Publishing
There are a number of publishers, printers, and mail order dealers who publish their own mailorder magazine. They make their profit by selling advertising space to others in addition to selling their own offers. They offer others (Co-Publishers) a sizable discount for ad space in return for mailing a small number of each issue.
Many mailorder dealers, for one reason or another, prefer to act as a co-publisher rather than sending out their own adsheet, circular or magazine. They do not have all the expense and hastle of laying out the copy, printing, etc., and a good co-publishing program gives them nearly the same exposure.
If you are tied in with top quality magazines or adsheets you can make a reasonable profit through co-publishing. You handle it as if it were your own publication, getting ads on your product or service at a good discount plus you get additional commissions for subscriptions and ads you obtain for the Prime Publisher. Quite often prime publishers will give a commission on their own products which are sold through your efforts with orders coming direct to you.
For best response you should mail to your own name list and to dealers, etc., in the mailorder business, who are not yet advertising in the publications you are offering.
Co-Publishing and the Inner Circle!
How does co-publishing relate to the inner circle of mailorder? You place your ad in a trade magazine or adsheet that is co-publishable by sending your ad and remittance to the co-publisher, who will forward the same, usually with 50% of your payment to the Prime Publisher. Your ad will appear in the next issue and the publisher will send you full details on becoming a co-publisher.
As a co-publisher, you generally get your future ads placed at one-half the published rate; 50% commission on ads you obtain; 50% on subscriptions received; 50% on products advertised in the publications that are to be ordered through you, the Co-Publisher, and from 20 to 100 or so publications, for your own mailings. You simply stamp your name and address as co-publisher, and mail out! If your ads don't pull, you may still come out ahead from orders that come to you as the co-publisher.
When you receive orders, retain 50% (or whatever amount is the agreed commission) and forward the balance with the order, to the Prime Publisher... He will take it from there... It's that simple. Nothing difficult, deep, dark or mysterious about Co-Publishing. The Prime Publisher's name and address does not usually appear on the publication. Orders are directed to you.
The number of orders you receive will depend on who you mail them to. If you mail to other Co-Publishers, orders obtained will usually be for small one-inch ads. They will reserve expenditures for large ads, until they become Co-Publishers of the publication themselves thus getting their advertising at one-half rates!
If your mailings are directed to mailorder beginners, opportunity seekers, or direct to the consumer, orders you receive will probably be for books or products offered under "Order From Co-Publisher" ads. Your own ad, of course, gets full circulation based on the total published and distributed for that particular issue.
You must receive sufficient response to pay for your ads and for the expense of mailing out the publications, plus a reasonable profit.
There are many fine trade magazines and adsheets in the mailorder business that you may co-publish. As you progress and gain knowledge you will probably receive free copies of a number of the better ones to use for your business requirements.
These kind of publications are "In Print" quickly with no long waiting for your ad to appear. They reach an amazing number of small homeworkers and opportunity seekers. If your product or service appeals to these readers and the rates are right, you should get good response. The prime reasons for using these magazines and adsheets are:
1. You get the agreed discount on your advertising after the first time in exchange for mailing a few copies.
2. You earn a specified commission on all new co-publishers and advertisers you get for the publisher.
3. You will receive a discount on all future advertising as long as you continue to co-publish.
4. Of course, you should get some business from your own ads as well.
Include a copy of the magazine or adsheet in orders you fill and in your mails, or advertise that you send them free for payment of the postage cost. Using these methods, your postage cost to mail your copies is zero.
Another reason for co-publishing various magazines is that many of them do not require camera-ready copy. Some do an excellent job of typesetting and offer this service free. Items selling in these publications generally sell for $15.00 or less.
How to Make Money Even When Your Ads Don't Pull!
This is a little more information on the "Riskless Ad Method" for the Co-publisher.
Step 1:
Advertise in mail order magazines and ad sheets that you offer Co-publishing. As mentioned earlier the price you have to pay for your ad is usually the full scheduled price for the first time, then 50% discount thereafter as long as you continue to Co-publish the magazine or mailorder adsheet.
Step 2:
You generally receive 50% commission on ads, subscriptions, etc., that are placed through you, so with the copies you receive and mail you can make money, as long as you stay with top quality publications carrying many articles of interest to mailorder dealers and money-seeking enthusiasts, and which offer good products or services at reasonable price.
Step 3
Distribute you magazine to people who are likely to place ads, etc. Check for firms who advertise in one co-publisher magazine and not in another. Send them a copy of the magazine they are not currently co-publishing or advertising. Since the publisher's name is not printed on the magazines, readers will have to order through you. When they order you make 50% and sometimes more. Go through all the literature and information you receive, from your various ads and contacts, with a fine tooth comb. You have paid for it all and somewhere within the pages of the publications you receive you will find the good programs to fit your individual business plans. YES! By Co-publishing you can make money from both your ads and from mailing copies. If you want to advertise through Internet, there are a number of ways to do co-op: ezine co-op, JV partners, swap solo ads... and more. You are welcome to visit http://www.best-internet-businesses.com to get more advertising ideas.
---------------------------------------------------------
Julia Tang publishes Smart Online Business Tips, a fresh
and informative newsletter dedicated to supporting people
like you! To find out the best online business opportunities,
and to discover hundreds more proven and practical internet
marketing secrets, plus FREE internet marketing products
worth over $200, visit: http://www.best-internet-businesses.com
----------------------------------------------------------
MORE RESOURCES:
 The Hindu | Democrats are writing a new narrative, on health care and the elections North Country Public Radio (blog) Since early last summer -- when tea party protests erupted around the US -- Democrats have been on the defensive. Despite sweeping majorities in both houses ... House heads toward historic vote on health care US House votes "Yes" on Obama health care plan Obama order on abortion locks in health care votes |
Adventures in Atrocious Mainstream Media Sports Writing: Dennis Dodd Edition The Daily Gopher (blog) But just because you have a national audience and you're writing a blog instead of a traditional column, doesn't mean that a mainstream media outlet should ... |
 ESPN | James Lawton: Liverpool's disunited front proves writing is on the wall for ... Independent Whenever he exhausts his status as a protected species, Rafa Benitez knows that the end of a meandering road is paved with gold. However, there cannot have ... Betting: Liverpool |
Anne 's ex writing her letters from jail Times of India Anne Hathaway's ex-boyfriend, who is in jail for trying to steal 35million pounds from the Vatican, has been writing her letters from the prison. ... |
 Washington Post | The Writing Life, by Ken Ludwig Washington Post This (along with Rules Two and Three, see below) is how playwriting differs from writing novels, poetry and other forms of literature that fit between two ... |
Runners keep writing tournament on track Chillicothe Gazette Unioto has hosted the regional seventh- and eight-grade writing tournament for several years, but organizers point to the students who didn't get to compete ... |
Melechesh To Enter The Studio In April and Begins Writing New Album Metal Underground The song writing is 90% complete. Please share this article if you found it interesting. You can get related band news and info in the sidebar and on the ... |
History as Creative Writing History News Network I called those issues “History as Creative Writing,” but not without some hesitation, even reluctance. I knew those words would strike some readers as tired ... |
Cheerios contest boosts local author's kids book Chicago Sun-Times BY DELIA O'HARA Staff Reporter Lori Degman has been writing children's books on and off for 20 years but never got one published -- until now. ... |
Students playing catch-up as they hit college Dallas Morning News Yet here they were at Brookhaven Community College in Farmers Branch taking remedial writing. Over the semester, they'd review "your" vs. ... |
Weaving Your Personal Statement Together
1. SECRETS TO SUCCESS2.
Where to Look for Your Next Project when You're Writing for Profit
When my first book "Starting Your Own Business" was published way back in 1995, I thought that was it. I reckoned I'd never write another one.
Keep your Book Dream Alive
Is your book nearly finished, finished, published, or even in its early stages? Do you want to know how to promote it with ease and low cost?Maybe you have already tried other methods to sell you book and felt tired of?- Submitting unseen or unheard media releases- Chasing book reviews that yielded small negligible results- Selling only a few books at your book signings- Exerting a lot of effort to travel, to speak, only to reap mediocre book sales- Experiencing radio and TV talk show low book sales results- Wondering why your bookstore or distributor has stopped selling your books- Worrying about who will promote your book now that your publisher has stopped- Feeling dismayed your book isn't giving you the ongoing, passive income you hoped for- Feeling discouraged about all the wasted time and money you have spentKeep Your Book Dream AliveJust like you, I wrote Ten Non-Techie Ways to Market your Book Online because as an author, just like you, I was tired of the old ways to get my books sold. Lackluster sales and chasing a low-results pot of gold at the end of the rainbow, I turned to the Internet four years ago.
Help! I Cant Write!
Writer's Block can strike like a King Cobra, paralyzing every little golden nugget you try to create. What can you do to lick it? Below are some fun suggestions to crack the nut! (write about each prompt for twenty minutes)1) Take yourself to the local coffee shop and eavesdrop.
A Quick Guide to ISBNs for Self-Publishers
ISBN stands for International Standard Book Number. It is a code assigned to every published book that uniquely identifies it in the marketplace.
Timer Magic for Writers
If your writing muscle isn't in shape, writing a novel may seem like a sheer, unscalable cliff. ("Gee, I don't think I can write today.
Writing the PDA Way
When we think of writing it triggers many thoughts and visions depending on our framing. It could trigger a lone man with a full astray, unshaven, staring at an old plunking typewriter with white blank crisp paper waiting in anticipation for his words.
Character Motivation - Always Ask WHY
For many years, I've been a tutor for students undertaking courses in writing romance, crime or children's stories. In that time, I've marked thousands of assignments.
Basic Word Processing Tips for Writers
Word processors are so widely used now that I tend to take it for granted that most writers know how to perform basic tasks (e.g.
The One-Plot Wonder
Back in the mid to late 1980s I was a security guard. The pay waslousy, but it gave me many hours in seclusion to write shortstories and novels.
Top 5 Rules of English Grammar
Communication is effective when we follow certain rules. These rules make the written words understood.
Blank Mind, Blank Screen: Need Ideas!
Q. I'm staring at a blank screen with an equally blank mind.
Writing Business Letters That Get The Job Done
Despite the widespread use of e-mail in commerce today,traditional business letters are still the main way that the majority of businesses officially communicatewith their customers and other businesses.This is especially true when businesses want to formalizean agreement or an understanding.
Freelance Feast or Famine?
Sometimes a freelance writing career can feel very much like "feast or famine".At the very beginning, it's almost all famine.
Writing Without Style
Style manuals are all well and good, and in fact, highly desirable for newspapers. The average reading level of newspaper readers is the sixth grade.
Is Now the Time for a Play about the War in Iraq?
Everone knows that comedy is mostly about timing. If you hit upon the right nerve (is a funny bone a nerve?) at the right time then, usually, you don't even have to be original or even marginally funny to win laughs.
Making Money from Freelance Writing
Making Money from Freelance WritingIt's the question that every aspiring freelancer eventually finds themselves asking: is it really possible to make money from this? The kind of money that lets you keep a roof over your head and feed your kids occasionally, that is?Well, yes, it is. But let's be honest: it's not easy.
Is Your Title Compelling?
Short Story Writing Tips:Your title is your selling tool. It's the first thing readers will scan and contemplate whether to read your story.
Formats for Writing Life Narratives
Q and A.Best choice when subject is very verbal or there are two or more people beinginterviewed or taped at the same time.
Screenwriting and Screenwriters - beyond Syd Field
Without denigrating the work and contribution of Syd Field to the art of screenwriting, it is about time many screenwriters moved on.Syd Field gave us the plot point - a clearer definition of what was previously known as the "twist" - as well as other concepts such as the "pinch" and midpoint.
